Podcast Transcription
Oscar: I had the headphones on one ear, and Oscar’s over there talking, and I keep hearing him in my head.
Dr. Iverson: Are you a ventriloquist?
Oscar: Better to throw that voice than to throw something else.
Melina: Welcome to “Flippin’ Off,” a purpose-driven podcast about flipping houses and making a difference.
Oscar: Oh, All right. Hey, welcome back. This is Oscar Solares and I’ve got the crew back from the last podcast with me. I’ve got Dr. Iverson over here dabbing. That’s what it’s called right, dabbing?
Dr. Iverson: That’s called…
Oscar: Is that what it’s called?
Tim: I’m like, what the hell was that?
Dr. Iverson: It was viral like two years ago.
Oscar: You know, it’s all good. I’ve seen a picture of you doing that actually so… I know it’s a thing, I know it’s a thing. So Dr. Iverson is joining us again. I’ve got Tim Wilkinson, Frank “the Tank” Luna, and Christian Rios as well as Kevin hanging out with us and the crew. So last time we talked about action and taking action, and what that looks like, and how to break through some of those things, right, to allow us to continue to take action. But Christian, we were talking about how you’re structuring yourself and you have a plan. And Frank touched on that as well, about the planning that it takes to actually do things and have those small wins.
So today what I’d like to do is just really get into this whole goal-setting thing, right? That people struggle so much with it. People think that setting a goal is sometimes nightmarish, right? It’s kind of really scary sometimes for people. So I’ll let you open it up, Dr. Iverson and…
Dr. Iverson: Cool. Yeah, so smart goals and introduce myself again for those of you tuning in. I’m Dr. Nathan Iverson, I direct a grad program at California Baptist University in industrial organizational psychology. And I do consulting through momentum coaching and consulting. So we’ve been working in the past few months here with new wealth, helping to bring new wealth to the next level to be global world-class leaders. So on the topic of goal setting, there’s a lot of research and there’s this incredible article that’s titled an Odyssey. It’s like a 30 year Odyssey and goal setting. And it compiles all the research on how do we set the most powerful goals. And it turns out goals are the ticket to motivating ourselves. It’s like that’s the psychology trick. If you want to motivate yourself, it’s set a smart goal. And we’ve talked a lot about SMART goals so it’s an acronym, specific, measurable, attainable, realistic, and time-bound.
So when we set a goal like, “Hey…”, you know, people set new year’s goals and there may be like, “I want to lose 30 pounds.” Great. What does that mean? But to break it up into your day, kind of like Christian was sharing last episode was, put it on your calendar. If you want to actually commit to something, time is the most valuable resource. So then put, okay, 08:00 to 9:00 a.m every day I’m going to be working out. And then for myself, I know, okay, I’m not getting up at that time or like whatever 6:00 a.m. to make it to the gym, so I’m either going to have to put some more pain to get out of bed or I’m going to have to put it later in the day and restructure things so that it works for me. Sometimes we need little extra triggers to help us get in the room to make it specific, measurable, attainable, realistic and time-bound.
Oscar: Yeah. I remember being in corporate America and talking to my employees and asking them to set up, “You know, what do you want to do this year, right? What do you want to achieve this year?” And it was… I had better odds of having a gorilla talk to me than these guys saying anything or putting anything on paper that they wanted to achieve. It was the weirdest dynamic, right? They’re, like, smart people because IT background guys and all that, right? But when it came to setting goals, couldn’t get them to do it. It’s just, they couldn’t even think what that would look like and so forth, so… And now, that’s all we do, right? Is we talk about setting goals and all that? So, Tim, I know you’ve done some of this stuff, right? These setting goals and putting a plan together and so forth.
Tim: Yeah. Is there a different question?
Oscar: Yeah, well, I wanted to see the reaction first.
Tim: Like, yeah, I set my goal to be in this room.
Dr. Iverson: Waiting.
Oscar: Killing it. Nailed it, right? No, where I’m going with it though is that, yes, you’ve done that, but I know that like me, you’ve struggled with doing that as well, right?
Tim: Yeah.
Oscar: So how do you break through to get to the point of saying, “I’m going to set these goals now and actually put them down on paper, and move forward with that?”
Tim: You know, one of the things that I always struggle with is, it’s interesting you mentioned that you were in the IT department and all these smart IT people, they have a hard time setting goals. And I feel like I can identify with that because at the end of the day if you asked me what I want, like, it’s really, really hard for me to dial in, like, what do I really, really want? So that is a huge challenge for me as far as just wanting things, I guess. But at the end of the day, I think when I really look at it, I struggle with doing it right. Like for me, it has to be done right. So for instance, I was meeting with somebody the other day and their whole conversation was, “I want to…” They’re setting smart goals around door-knocking and how many they’re going to hit. And they’re stuck exactly where I get stuck, which is, “How many is too many?” You know? And I think what I came to on mine is, when I first start, I just have to pick numbers, right? I got to say, “You know what, I’m going to door knock 50 doors this week, and I’m going to do it…” And then I have to not beat myself up when that ends up not being totally okay because what stops me is being fearful of setting something I’m not going to hit. And I think I took a lot from Dr. Iverson when he brings up a gold, silver, bronze, goals. Because for me, I tend to overshoot and then if I’m not going to hit it, I’ll stop.
Dr. Iverson: I was the same way. Yeah. And I have to credit one of my mentors, Dr. Joey Collins on that up in Seattle where I did my Ph.D. For me, it was on my dissertation. I would hustle, hustle, hustle, and then I wouldn’t hit it and I’d stop for two months and get in my head and be like, “I’m a failure, all these things.” You know? And finally, I flew up to Seattle and said, “Joey, I need help.” And so he walked me through and we sat down in his backyard and put on a Google calendar. He just coached me through, he’s a professional coach. He does coaching with, like, Fortune 500s, with Ford, and GMC. So Joey Collins then said, “Okay, you want to do…” And I tend to, you know, set hard goals. You know, I enjoy achieving. So I set these hard goals of like, “In one month I’ll have this big section done.” And he’s like, “Okay, how realistic is that? Is that a gold, silver, or bronze goal?” And I had to say, “That’s a gold goal.” He’s like, “What would be a silver goal?” Okay, two weeks later, “What’s your bronze goal?” two weeks later.
So then for me, I rarely honestly hit my gold goal and I’d have a goal per section of my dissertation every 20 pages. And I rarely hit that gold goal, but I’d get a ton done in between the like gold and silver, and silver and bronze. Because for me it’s really motivating to be on the medal stand. Like, I did a triathlon with my mentor, Joey, and like we race and we love being on that medal stand. So I’m like, “Okay, I’ll stay up through the night I have to be on the medal stand. I may not get gold, but I better get an award.”
Oscar: Yeah.
Christian: Yeah.
Dr. Iverson: And that helps expand the definition of success. That we’re not a failure if we don’t get it done on Tuesday. Like, that’s kind of ridiculous if you think about it, but if you get it done in the next month, that’s still incredible. So expanding that definition, like flattening it out, pulling it out can be really helpful.
Oscar: Christian, what made you so effective in setting your goals? What did it take? Is there something that triggered that for you?
Christian: Yeah, that’s a great question. Honestly, for me, it was being around the club and having the mentorship of Dave. Every year close to November time, I would sit down with Dave and I would say, “Hey, these are going to be my next year’s goals. What do you think?” I would outline it and he would say, “Okay, well tell me more about this. You know, how are you going to do this?” And he’s like, “Be more specific.” And pretty much, smart goals. So I got, like really clear on actual goal setting. And for me, I do a lot of my goals. I started thinking about them on October, November, and I put them on paper the last two weeks of December.
Dr. Iverson: That’s Awesome.
Christian: And I get really excited about the following year. So for me, I get excited in like the last quarter because I’m thinking about, you know, 2020, and… I first think of what I want to achieve, like, by December 31st. If that’s financial, if that’s amount of deals closed, I want to just throw that out there. And then, from the conversation over the last podcast, how do I take little bites out of the elephant and really dissect it? So I don’t know if it was ingrained in me or just having the right mentorship where, you know, pushing me and giving me the right guidance to be able to put that on paper. And I know I’ve done research and I can’t think of the actual numbers, but when you actually put it down on paper and when you just like verbally say it, there’s a huge difference. I don’t know if you…
Dr: Iverson: Public commitment, yeah. So there’s a few different things that are, like, the fertilizer or you know, Miracle-Gro on goal setting. Feedback is one that we talked about last episode, and another is a public commitment, public declaration. So in our RPP weekends, that’s why it’s like, “Share your goals publicly.” If you want to do something audacious, like really bold and crazy, tell everyone, because then it’s like, it’s not awesome if you change your mind.
Christian: Yeah.
Oscar: So Frank, you’re a little quiet man. What’s going on?
Frank: I was listening. That’s really great. Yeah. These gold, silver, bronze, I definitely have set goals and then… Oh man, I’m not going to make those calls, I’ve got to adjust them. I’ve got to lower them. You know, I didn’t have, like, a degree of, you know, like what percentage of that goal, if I make, what does that mean? You know, I had never approached it from that way. All I did was look at it and go, “Right, reevaluate. What am I not doing to reach those goals that I set and try to increase?” Actually, which can be frustrating. But, you know, at the end of the day, I still had goals every year. And, you know, sometimes, there’s years I exceeded my goals, and there’s times where I was just way short. I would say it had something to do with the getting into it and going, “I’m not even going to make the goals?” You know?
Oscar: Yeah, you know, there’s a dynamic that happens with people, right? Where we’re really quick and it’s really easy for us to just shoot ourselves. Like, “I’m a failure, I’m not going to do it.”
Dr. Iverson: Exactly, yeah.
Oscar: I’m never going to reach that goal. I don’t even know why I was dumb enough to put it down on paper.” All that stuff, right? And we have a really bad tendency to not celebrate the milestones that it takes to get to those goals. And so what is that, though? Why are we like that?
Dr. Iverson: I don’t know the “why” offhand, but, so I spent a significant amount of time this last couple of years going to Mexico, and part of it is living in Southern California it’s my first time being, like, ethnic minority in my neighborhood, and I love it. I agree, you know, I grew up in South Dakota and spent time in Canada, and Seattle. So I’m like, I’ve got to learn Latin culture because that’s California, basically. And I know in Mexico, it’s a cultures de fiestas, right? They celebrate everything. It’s like someone’s half birthday. All right, fiesta for the community, you know? Someone’s baptism, doesn’t matter, Quinceañera of some second cousin, whole community comes together. And there’s churches down there I’ve been a part of too that the Mosaic in Mexico City, there’s cultures de fiestas, they eat it up and they celebrate everything. So I think there’s a lot to learn from that, from certain cultures that really love celebrating. How can we celebrate these small things? Like, someone just finished their first week, they got their hundred failures. Let’s celebrate that, let’s throw them a party. Well, you know, just to reframe what does… Okay, so, and the person when they closed their first deal, let’s invite them over, have, have a culture de fiestas right there. So I think some of it is, just to say it simply, making life awesome. Waking up today and saying, “What if today was a 10 out of 10? What if today was amazing? What would that look like? What if my life was flipping awesome? What does that look like?” And for me, it’s going to be a culture de fiestas if my life is flipping off I want to celebrate everything.
Oscar: Nice. Okay. So I guess we can take that right and do something with that. Because I agree with you that we don’t celebrate people enough. And it’s just, I guess what you’re really saying is, just be, make it a point, right? Make it part of the agenda, the plan that and condition people to celebrate the small wins, right? Because every transaction has the… Because we talk about, “Hey, we’re going to go do dinner.” And it starts that way, right? “Close the transaction, we’re going to go do dinner, we’re going to go do this, we’re going to hang out here.” And it goes away. And then you’re moving into the next thing, right? And you never really got it.
Dr. Iverson: I love that. You guys are a crazy dedicated group of people who’ve been very successful in real estate. And so maybe that’s an area of growth is, okay, you gotta all do very well financially, the next step is to put that same energy towards the culture of fiestas.
Oscar: You got that, Kevin? Fiestas, amigo. Amigo, fiesta.
Dr. Iverson: I mean, you guys are good at it. Like, I think your culture celebrates already, now it’s just taking that, what if new wealth is, like, known for, like, they celebrate everything.
Oscar: Every day is a party. I like.
Dr. Iverson: You already attract incredible people. That’s next level.
Oscar: Yeah, yeah. Tim.
Tim: I was just thinking, it reminds me of, you know, we’ll have a student that I’m working with, and you know, they’ve been around for a month and they’re, like, frustrated down on themselves and they haven’t seen a deal yet. And I’m thinking, “Just 30 days ago, I had to drag you out of the car.” Like, “You didn’t even want to go to the door and now you’re going to the door on your own, you’re having great conversations.” And it’s one of those things that as a leadership, I feel like we don’t celebrate that publicly enough. You know, because we’ll have that conversation one-on-one with a student that, you know, and reframe it for them. But based on what you just said, Dr. Iverson, I think that it’s really probably a good idea for us to start celebrating those little things. Like, “Hey, you’ve been here a month and you’ve had 20 doors slammed in your face. Yeh-hah. I mean, that’s getting you one step closer.”
Oscar: Yeah, that much closer, yeah.
Christian: Hi, this is Christian Rios. As many of you know, I have been a member of New Wealth Advisors Club for over seven years, and got started when I was 17 years old with absolutely no real estate experience. One of the biggest lessons I’ve learned from being in the industry is the need for authentic relationships. If you’re looking for an actual team locally in Southern California with all the resources needed to close deals, register for one of our free workshops by visiting www.joinnwac.com. Thanks for listening to the Flippin’ Off podcast.
Oscar: Yeah. And we do a good job of educating, right? We do a great job of educating, and pouring into people, and caring for them. All that care and feeding that goes on around here, it’s like, man. So just a side note, I guess. That’s the difference between New Wealth Advisors Club and Podcast 78 where we were talking about all the other ones, right? Is, none of them have the ability nor the desire to really pour into people and really genuinely care for their club members or for their students. Whatever you want to call them, right?. If there’s any magic to this thing, it’s, we are a group of people that actually care, and give, and pour in. Sometimes to like a crazy amount.
Tim: Yeah.
Oscar: Right? And it feels overwhelming. And, I know for the last five weeks we’ve been like nonstop. We went from RPP to class, to RPP in Hawaii, to class, to RPP.
Tim: And to DP in Hawaii.
Oscar: Yeah. DP, yes, that was in Hawaii, yeah. Right, so it’s like nonstop. So hence the reason that we’re always on the go.
Dr. Iverson: Yes, yes.
Oscar: But I think it’s good to step back a little bit and because it’s all action. And we have goals that we’re hitting, right? We’re striving for those goals, we’re hitting, we’re hitting, we’re hitting, but we need to also…
Dr. Iverson: And I think for ourselves in like longterm abundance, right? Like longterm personal wealth, like inside our hearts, and, you know, physical, that’s what it takes. And Justin Bieber has this tattoo that says #Betterat70. And I love that. And Chad Veach has that as well. I love that. And this is the mindset of, “Okay, maybe I, like, messed up this today, maybe this year, maybe the last five years were kind of crap. You what, I’m going to be better at 70. We’re going to kill it. And for me, if I’m going to, like, look back when I’m 70 and say, “That was awesome.” I’m going to look back and like, “That was a culture de fiestas. I had the best friends around me, we did incredible things, we changed the world, we brought world-class organizations and world-class leaders, and we had a crazy good time.”
Oscar: Mine has to say “Better in 85.” I need more time, 70 is too close. Oh boy. Just say it. Just tell it like it is. Because Kevin looked at me as soon as you said, “Better at 70.” He’s like, “Time is running out, buddy.”
Tim: He looked at his watch.
Oscar: He’s like, “Whew, yeah.” So good, good. So let’s go back and talk a little bit about, what does it take to really make goals smart, right? To apply the acronym of SMART goals.
Dr. Iverson: Well, if you guys are open to it, I’d love to do like realtime coaching. That’d be kind of fun. Doesn’t someone want to throw out a goal that they… And take a little vulnerability because I know that you guys are already good at this. So a goal you haven’t thought about yet that you’re aware, “I have to unpack this a little bit. I have to make it a little bit more smart.”
Oscar: Any takers?
Tim: I did just recently work on my goals because I went through the mentorship. And my goals have not really changed much in the last five years as far as income-wise. As far as what it takes to get there and the planning, yeah, I think it needs a big shift or big tweak, but I don’t even know where to start with that. I mean, I have a number…
Dr. Iverson: Okay. So you don’t have to share income, but we could say, how much do you want to raise your income by? Or, if you’re comfortable sharing that.
Tim: I wanted to increase it. I think it was like, I don’t know, maybe like 20% or something.
Dr. Iverson: Perfect. By when?
Tim: Within a year.
Dr. Iverson: Okay. So specific, right, we need it this December 31. You want to reach 20% over 2018 tax year?
Tim: Yes.
Dr. Iverson: Cool.
Tim: Okay.
Dr. Iverson: All right. So then, there’s probably an amount, you know, you have in your head the thousands of dollars that you need to close that you still need to. You have it’s, you know, basically end of August, and August, kind of, written off. So then you have four months left. So to get that 20%, you probably need that income divided by 5% per each of those. So then you can break it up, for math’s sake, we can say five grand and you need each of the four months more than usual. You know, if you suppose the previous months were just, kind of, at par.
Tim: Right.
Dr. Iverson: So then if you break it up and say, “I need five grand more each month.” Then you break it up by week and say, “Okay, I need more or less $1000 bucks more a week.” And if you go to deals, you can look at the data actually of your teammates and say how much are you actually making on average per deal? A lot of these guys, you know, they’re making 20, 30 grand on a deal, so that means you actually just need one deal by the end of the year.
Tim: Yeah. When I was talking, I think we just talked about the goals as far as a number of leads, conversations with homeowners, and those conversations, they have different results.
Dr. Iverson: Totally.
Tim: Sometimes they’re not just wanting to sell their house. So we’re talking about contracts and then how many of those contracts closed. If I’m honest, I’ve never ever tracked that. I’ve definitely tracked, like, door knocking, but I’ve never put on to paper the amount of door knocks. I know you have. But I, kind of, struggle with that. I don’t know what it is. I feel like I get into the activity of this door and I do hit, but I struggle in the counting.
Oscar: …that is true.
Dr. Iverson: So, yeah. So there’s multiple ways to count it. It could be hours or it could be knocks. Whatever it is, hour… And then, something for me, because I know, you know Frankie here is also a very social person. So for me, I’m not as motivated to count it by myself, but if I can make it like a thing I do with my friends and it lets my extroversion to come out a little bit. So then what I do is, on Google Spreadsheets, I share some of my goals with friends. So you could share with people that you know, like, “They’re going to call me out if I don’t do this.”
Tim: Yeah.
Dr. Iverson: And then you give them, you know, shared view on a Google Excel, and you track it per week, hours put in, or doors knocked.
Tim: Yeah. I don’t know what it is. Something in my head, because we’re having homeowner conversations, we’re talking to people. It feels really incongruent with me putting a number on that person. It just does. I feel okay with saying for these hours I’m doing this activity.
Dr. Iverson: Sure.
Tim: And checking that box, but for me to actually number somebody…
Dr. Iverson: That’s fair.
Tim: …it almost, like, it feels, like, I’m treating them like a dollar sign.
Dr. Iverson: So then do what’s life-giving for you? There’s nothing wrong with counting hours instead of people. So maybe it’s amount of hours, and maybe you need so many hundred hours on average. If you say, “Hey friends, if you do your math, how many hours of door knocking does it take to get a deal?” Maybe it’s 200 hours or something.
Tim: Yeah. I think that would actually serve me a lot better because to measure the hours means that you can’t procrastinate…
Dr. Iverson: Exactly.
Tim: …because you can’t make up those hours. If I have a number…
Dr. Iverson: And if you’re on your phone playing Tetris, you don’t get to count those.
Tim: If I have a number that I’m looking to reach or…
Oscar: How many hours of Tetris until, like…
Tim: Or chess?
Dr. Iverson: Whatever game.
Tim: I don’t think that’s the thing. I don’t think that works.
Oscar: Oh, that doesn’t work.
Tim: Yeah, because if I think about it, if you have a goal of a number of 30…
Dr. Iverson: Yeah, sure. 30 hours?
Tim: You can crunch… No, no, people.
Dr. Iverson: People. Sure.
Tim: You can crunch 30 but you can’t crunch the hours. So I think that works a lot better for me that if I’m dedicating 20 hours towards something, I have to schedule those, you know, hours every single day.
Dr. Iverson: Exactly.
Tim: And I can’t make them up.
Dr. Iverson: I love it.
Tim: That feels like I have more results versus okay there’s a number, I’m supposed to have 30 conversations, I’ll do 30 on Friday.
Dr. Iverson: Yeah, and there’s no way to cut corners, then, on hours.
Tim: Right. I think certainly, that would work a lot better for me than just putting a number on. I don’t like numbering people.
Dr. Iverson: And I appreciate, too, because otherwise imagine if you put numbers on people then it’s going to rush you. And that doesn’t allow you to live out your values of having intentional conversations. Maybe someone just needs like an hour to talk about whatever stuff is going down in their life that equips you because that hour counts no matter how you spend it.
Tim: Right. Okay. Cool.
Dr. Iverson: Yeah.
Oscar: Yeah, because when I track, the first conversation Rebecca and I had was, well, in order to replace the income, what does that look like? So we were a little aggressive on the number and said, well, and it wasn’t an amount, it was, “I need to have four net new contracts per month.”
Dr. Iverson: Yeah.
Oscar: Net new, right? “Okay, so how do we do that?”
Dr. Iverson: Awesome.
Oscar: And then back into that, And then it was developing that plan and setting the weekly goals of, “I need to be at this many doors every week.” Then it was tracking the number of meaningful conversations, not the, you know, bypass type stuff, but the meaningful conversations where we actually got into… Maybe it was trial stuff, right, that they’re going through. Maybe it was just pouring back into them and doing those things. But that’s really the value, right? Because that’s, you know, Tim has a thing that he always says, “What value do I bring to this person, to this transaction, to these people, whatever, this group, whatever it is?” So when you start looking at it from that perspective, which is I think where you’re at Frank. When you start looking at it from that perspective, then it’s not about the money. It’s about how many people can I serve, and when am I going to do that consistently, right? Because the biggest detriment in this business is lack of consistency, right? You guys agree?
Tim: Mm-hmm.
Oscar: When you’re not consistent, it all falls apart. So…
Dr. Iverson: and we don’t want to set goals that are incongruent with our values. That goes against what we were talking about earlier, making life awesome, right? We want to set goals that make life more awesome, not less awesome.
Oscar: And then, going back with what you were saying with the fiestas.
Dr. Iverson: Yeah.
Oscar: When is that celebration?
Dr. Iverson: Yes.
Oscar: Right? Set that as a milestone within your goal of, “Hey, when I reach to this number of conversations, I’m going to…”
Dr. Iverson: I’m inviting the crew over.
Oscar: Right. We’re going to hang out and whatever, right?
Dr. Iverson: Yeah.
Oscar: Or I’m going to go watch this movie or whatever it is. Something that rewards you for…
Dr. Iverson: I love it.
Oscar: …”I made it. I got to that point.” Then the next celebration, and then the next celebration, so…
Tim: Yeah. I don’t know. When you were talking, and I know Christian does this. Like, there’s a specific day where you don’t do anything, you just spend with your family.
Christian: Yeah.
Tim: And I’ve always intended to. It’s always turned into one night or a moment. But I…
Oscar: An hour.
Tim: Right. So I think yours is… Dave, yours is Thursdays?
Oscar: Thursday.
Christian: Thursdays and Fridays. Yeah, typically. Yeah. They could bounce…
Tim: So I did pick a day for that to, like, you know, unplug and focus on my relationship with my wife. And I’ve only picked one, I don’t have two. It seems like we always have something on the weekend.
Man: Yeah.
Tim: But I pay it during the week too. So I think that’s important.
Dr. Iverson: One of my mentors also says, Harold Russ is his name. He says, “Don’t rest from your work, work from your rest.” And I realized it’s just a little bit of a shift, but then it means, like, you’re not going into the weekend exhausted. Like what does it look like to rest and then look forward to… Kind of like Christian does in December. You know, what if we do that same mindset on whenever our day is to rest?
Oscar: Got you. Man, you guys are making me feel like I need to revamp my life. Let’s see, did I take time off? No, I haven’t in five, six weeks, so…
Man: So…
Oscar: I take hours off, but. Yeah.
Dr. Iverson: Me and Christian, we’re going to have a date. We’re going to go have a date night, just me and him.
Christian: It’s getting weird.
Oscar: But you’re still smiling.
Christian: I just wanted to record that so that I make sure it happens. We’ve been talking about it for years.
Oscar: Oh, good stuff. Anything else you want to share on goal setting? Anything, like, that magic bullets stuff for people?
Dr. Iverson: Yeah. One last, kind of, magic bullet is the most motivating goals are those that we have a 50% chance of failing at.
Oscar: Man, that, like, completely flips things around.
Dr. Iverson: That’s why we talk about stretch goals. So set your gold goal. Make sure it’s actually a gold goal, like, it’s awesome. That you have a 50% chance of failing at. Yeah, so for me, if even if it’s, like, hiking a mountain, I’m like, “What’s that mountain I may not make it to the top of?” And I get so excited.
Oscar: Yeah, no mountains for me. Bad knees. I can set that as a goal. So you said, to make sure I’m understanding… the one that I have a 50% chance of not achieving or…
Dr. Iverson: Right, right. You know, for the club you launched in Hawaii. What’s the number of, you know, 10 more launches that it’s a 50% chance of failing at?
Oscar: That sounds about right,10,12.
Dr. Iverson: That’s a fun thing to motivate people around.
Oscar: That’s right there with when my wife and I got married, “It’s never going to work.” “Shit, watch this.” Here we are at 34 years later, right?
Dr. Iverson: Yes, yes.
Oscar: Now, we’re still like UFC in it, but, “Hey, it’s all good.” It still works. But, yeah you’re right, it is a bit of a… I won’t say it’s a motivator, but it’s definitely something that lights a fire, right? When somebody tells you, “You’re not going to do that, It’s impossible, you’re never going to make that.” Yeah, right? Because now it’s like, “Oh, I’m going to spite the…out of you.”
Dr. Iverson: Yes. Yes.
Oscar: Yeah.
Dr. Iverson: Nice.
Oscar: Cool. Tim, you got something?
Tim: Maybe. One of the things that I was hearing these guys say, and I think it’s back to something that Dr. Iverson talks about is, the writing it down, you know? I think it’s in that book by Cialdini that says, you know, “Once you write something down in your own handwriting, it’s harder to forget that you said you were going to do it, or forget what you meant when you said it.” So writing it down in actually pen to paper, actually… You know, I used to have a mentor, Mike, who always talked to me about writing it down. And, like, I’m horrible about writing it down. And he always told me, “Just write it down, write it down.” He always just said to me, “There’s something about writing it down.” So I did that and I’ve been doing that. And then all of a sudden I talked to Dr. Iverson and he tells me the science behind that.
Oscar: So now it’s even better for you, right?
Tim: Now it’s totally better for me. Now I get it.
Oscar: So you have like a… What are they? Well, there’s a bromance and there’s a “geekmance” is that what it is? Geeking out on the science of it all.
Dr. Iverson: Yes, yes.
Oscar: Cool. Christian, you got anything else?
Christian: Nope.
Oscar: You’re dry? Yeah.
Christian: I think it was a great podcast.
Oscar: It was, absolutely. So, Dr. Iverson, appreciate your time, man.
Dr. Iverson: Pleasure to…
Oscar: And I know we’re going to continue to be working with you, and doing things and for those of you that are going to come out and take a look at us and what we do, those who are existing members. You’re going to see a bit more of Dr. Iverson around. He’s starting to teach some segments or a segment at least over the course of the training weekend. So there’s a lot of good things that are happening. There’s a lot of momentum.
Dr. Iverson: Yes.
Oscar: Right?
Dr. Iverson: That’s right.
Oscar: Which ironically enough, or maybe not so much, aligns with the name of his consulting firm. So let’s just keep the momentum going and set some really, really game-breaking goals, and let’s take this to the next level for everybody.
Dr. Iverson: Let’s do it.
Oscar: All right.
Dr. Iverson: Level up.
Oscar: Thanks everyone, appreciate you all. Let’s flip on out of here. I’m thinking I’m hungry, actually. So, it’s about that time. All right, guys.
Man: Peace.
Man: Bye.
Melina: I’m Melina Boswell, your host of the Flippin’ Off podcast. I really hope you enjoyed it. If you did, we’d love for you to subscribe. Give us a five-star rating and tell your friends all about us. You can find more episodes of the Flippin’ Off podcast on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or wherever else you like to listen to awesome podcasts like this. If you like what you’ve heard, we’d really appreciate it if you’d follow us on Facebook and Instagram and tell us the stories that you’d like to hear.
Tim Jackson is our Senior Producer, Luke Jackson is our Editor, brothers. Josh Maldini is our Producer. Sound design by Frequency Factory. Our Executive Producer is Mind & Mill. This was all created by Dave Boswell for New Wealth Advisors Club.